I’d Rather Be Naked

So I’m getting ready to publish Shelf Life, Book Two of The Publicist (woo hoo!) and was speaking with a friend of mine about the perils of being an author. This is a new thing to me as you may have gleaned from my blog. Mostly I’m a marketing person, well a publicist...

The New Era Of McMarketing

I have a lot of friends who run their own book publicity and marketing firms, and as much as I bitch and moan sometimes about working for ‘the man’ at a large publisher, with all the red tape and corrupt standards, I don’t envy the dog and pony show...