by Christina George | Apr 11, 2015 | Things that make me go hmmmm
I have a friend who does freelance publicity, she’s a brave soul. Back when I did freelancing (before my New York publishing days) I was never at the mercy of people who, hmmm, for lack of a better term, went off their meds. With so many people writing books,...
by Christina George | Oct 9, 2014 | Things that make me want to change careers
You can’t be generous in this day and age without being taken advantage of and harassed by what I like to refer to as the “freeloader mentality”. A friend of mine who owns a book publicity firm, who used to do what I do but got smart (I say that on...
by Christina George | Jun 20, 2014 | From Christina's Desk
So I consider this post a public service because, over the years I think that a lot of insanity could have been avoided if I’d paid closer attention to the signs that a future client (author) was crazy, if not borderline certifiable. So, for those of you who...
by Christina George | May 1, 2014 | From Christina's Desk
The other day I had a call with an author, I wasn’t working with her yet – she was calling to find out what I could do for her. She started off by telling me that though her book was published in 2011, it still had loads of potential. In fact it was...
by Christina George | Apr 11, 2014 | From Christina's Desk
Most first time authors out there will agree that becoming published ends up costing quite a bit more than you ever anticipated. At least if you’re doing it correctly, as in you hired an editor, a cover designer, a website designer and marketing representation....